High-Performance WP Build
Hello child theme tuned for Core Web Vitals, clean semantics, and scalable portfolio standards.
Problem
Legacy WordPress builds using heavy multipurpose themes struggled to meet Core Web Vitals. Excessive plugins, render-blocking scripts, and nested templates caused slow loading, poor SEO scores, and inconsistent layouts across devices.
Architecture & Approach
- Lightweight Hello Elementor Child theme with minimal DOM depth.
- All case pages built on the App Starter layout system for unified spacing.
- Removed global header / footer → reduced blocking scripts → faster LCP.
- Critical CSS inlined for hero and section scaffolding.
- Lazy loading for below-the-fold assets + responsive
srcsetimages. - Integrated GA4 event tracking (
portfolio_ctalabels).
Results
- LCP: 2.1 s on mobile (Lighthouse 98 score).
- CLS: 0.00 — no layout shift.
- INP: 172 ms average.
- SEO score improved from 82 → 100 after JSON-LD integration and semantic markup.
- Reduced total JS payload by 41% vs original build.
Stack & Tools
WordPress + Hello Child Theme + Elementor Pro
Cloudflare CDN | GA4 Analytics | Lighthouse | WebPageTest | VS Code | GitHub Version Control